ASI Acquires PRINTING United Alliance's Promo-Focused Events and Media Portfolio   Learn More

In The News - May 2024

Add Impact (asi/106606) in Woodbridge, ON, welcomes Shannon Plunkett and Andrew Sherlock to the team. Plunkett brings nearly 20 years of industry experience to account management/sales at Add Impact, most recently at Debco, part of Top 40 supplier HPG (asi/61966). Sherlock is now the sales director at Add Impact’s new Nova Scotia office and has more than 20 years of B2B sales experience.

Imperial (asi/75945), a headwear brand that sells in the promo industry and other channels, has named Jerry Biag director of marketing. “Imperial is excited to welcome Jerry to the team,” said David Shaffer, senior vice president of sales at the brand. “In the newly created role, Jerry will lead all marketing efforts as Imperial continues to bring luxury, authenticity and individuality to the apparel market.”

BAMKO (asi/131431), a Top 40 distributor, announces that Lisa Stewart, SVP of product development and quality assurance at High Performance Identity (HPI) Powered by BAMKO, has been named chair of the Network Association of Uniform Manufacturers and Distributors (NAUMD). She’s the first woman and the first HPI employee to hold the position. “Everyone is thrilled to see Lisa recognized for her exceptional talents and contributions,” says Jake Himelstein, president of BAMKO and a member of the Counselor Power 50. “Her appointment not only reflects her individual achievements, but also highlights HPI’s commitment to quality and excellence within the industry.”

Festiwal Marketingu organizers have announced that free registration for the next edition of the promo-related trade fair is now open. The event will occur September 18 and 19 in Warsaw, Poland. Suppliers of promotional products and printed advertising solutions are among the key exhibitors.

PCNA (asi/66887), a Top 40 supplier, has expanded its offerings from Wolverine, a line of work-ready tool bags, backpacks and headwear. PCNA now carries the Red Label Trucker Cap (TM39507), Grey Claw Label 6 Panel Cap (TM39509), Knit Work Beanie (TM39008) and Knit Watch Cap (TM39000). Wolverine is part of PCNA’s ProudPath program – the company’s Project Bootstrap strives to address common misconceptions about the skilled trades industry and foster the next generation of workers.

SCORE, a small business mentorship platform, will host a workshop by Anup Gupta, an ASI Media columnist and former distributor. The presentation, entitled “Amplifying Revenues & Profitability For Diverse Companies,” will take place both in-person at Bounce Innovation Hub in Akron, OH, and on Zoom on Thursday, June 13 at 4:00 p.m. ET. Attendees will learn about strategies for minority-, veteran- and women-owned businesses to land contracts with the government, universities, large corporations, non-profits and companies of varying sizes. Register here.

Promotional Products Professionals of Canada (PPPC) will host the annual Women’s Empowerment Event (WEE) at White Oaks Resort & Spa in Niagara-on-the-Lake, ON, on May 24 and 25, 2024. Attendees will enjoy knowledge-sharing, idea-generation and opportunities for professional development. ASI Canada is one of this year's sponsors. Register here.