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Counselor Top 40 Distributors 2024: No. 14 IMS (Integrated Marketing Solutions)

Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.


IMS (Integrated Marketing Solutions)

(asi/215310)
Company Snapshot

Revenue figures are in $millions

Previous Rank: 13
2023 Revenue: $212.6
2022 Revenue: $212.5
Year-Over-Year Difference: 0.0%
2021 Revenue: $202.1
Top Company Officer: Josh Tobey, CEO
Year Founded: 1985
Headquarters: Morton Grove, IL
Financials Certified By: Josh Tobey

IMS doubled down on serving new clients and new industries such as pharmaceuticals. Sales remained essentially flat though, as there are ongoing headwinds to contend with. “We’re dealing with price pressure as clients tighten their budgets,” says Mark Lenox, vice president of creative and merchandising. “Also, marketing departments are working closer than ever to campaign launch dates, which affects development and delivery times.” Lenox says the company is pursuing, and expects to see, new clients this year, and is staying committed to sustainable practices.