Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.

AIA Corporation (asi/109480)

AIA slides six spots after a decrease of just over 30% last year, with 19% of its sales coming from the PPE realm. In May 2020, the company named its first-ever female CEO, Nancy Schmidt, who replaced previous CEO Matt Gresge. The company also launched Experience AIA, a new platform that combines ESP functionality with AIA-exclusive tools and resources.

Previous Rank: 10

2020 Revenue: $146.2 (Fiscal)

All revenue figures shown in $millions