Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.

Snugz/USA (asi/88060)

When hand sanitizer demand skyrocketed in spring 2020, Snugz went into hyperdrive. Already a leading industry provider of sanitizer, the supplier ended up deriving over 30% of its sales from the product category. Sales overall dropped 9.4% last year, though the West Jordan, UT-based supplier maintained exceptional margins of 43%. Snugz is aiming to claw back to 2018 sales levels this year in a number of ways, including sales of Thermos products after striking an agreement with the famed brand in October.

Previous Rank: 27

2020 Revenue: $52.1

All revenue figures shown in $millions