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Top 40 Distributors 2022: No. 2 4imprint

Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.

4imprint
(asi/197045)


With business on the rise, 4imprint is forecasting that it will reach its long-held goal of $1 billion in total global sales in 2022. Should that occur, it would build on the success of the distributorship’s remark­able bounce-back in 2021. After sales plummeted 35% in 2020 amid pandemic woes, 4imprint’s revenue roared back with a 41% annual increase last year. The firm’s business model, which relies on e-commerce dominance and com­petitive pricing, has proven to be “flex­ible and resilient” and sets 4imprint up for continued growth, executives say. The company, which uses well-placed TV ads, was the largest distributor in the industry as recently as 2020.

Previous Rank: 3

2021 Revenue: $773.7

All revenue figures shown in $millions