Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.

SnugZ USA
(asi/88060)

In the first week of 2022, the West Jordan, UT-based supplier announced it had acquired a fellow Top 40 supplier: Sweda Company. As a result, SnugZ increased its revenue 101.5% in 2021, causing the company to shoot up 14 places on the Top 40; both figures were tops for any company on this year’s list. Without the acquisition, SnugZ’ revenue for 2021 was about $55 million, an impressive increase of 5.5% given a major drop-off in sanitizer and PPE sales (over 35% in 2020, just 2% last year). SnugZ is also one of the first promo companies tapping into augmented reality with the release of its new Swagar platform earlier this year.

All revenue figures shown in $millions