Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.

Cutter & Buck
(asi/47965)

Known for its higher price point apparel, the Seattle supplier reversed course after a tough 2020 (a 41.8% decline, the steepest drop of any Top 40 company last year) by posting a 12% revenue increase in 2021. Cutter & Buck attributes its growth to a focus on improv­ing apparel decoration efficiency and a shift toward digitally driven sales. The supplier’s goal for this year is to continue building fulfillment efficiencies to improve operating profit.

All revenue figures shown in $millions