Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.

American Solutions for Business

(asi/120075)

ASB increased its North American promo revenue by 12% from 2021 to 2022, thanks to successful pivoting with clients from pandemic-era sales to the return of events even in the midst of supply chain challenges. Though the company drops four spots on this year’s list, it was still an exceptionally strong year for ASB, with total company sales (including non-promo revenue) at $419.7 million. “It’s exciting to see the direction we’re moving as a company,” said ASB President Justin Zavadil at the end of last year when the company reported its financials. Looking to the end of the year, executives say they plan to increase North American promo sales by 5% to 10%.