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Top 40 Distributors 2023: No. 23 Positive Promotions

Counselor’s exclusive ranking of the distributors with the most revenue in the promo products market.


Positive Promotions

(asi/297370)
Company Snapshot

Revenue figures are in $millions

Previous Rank: 21
2022 Revenue: $118.0
2021 Revenue: $102.0
Year-Over-Year Difference: 15.7%
2020 Revenue: $91.0
2019 Revenue: $90.9
Top Company Officer: Nelson Taxel, CEO
Year Founded: 1947
Headquarters: Hauppauge, NY
Financials Certified By: Sam Thomas, CFO

A combination of increased apparel sales and expanding business in corporate markets helped Hauppauge, NY-based Positive Promotions up its revenue in 2022 by 15.7%. The firm was established in New York City in 1947 by Irving Taxel, who founded the business on branded “slide guides.” The company’s family lineage lives on with son Nelson as CEO; Nelson’s daughter Brooke (the company’s director of wearables) and other children are also actively involved in the business. Executives say they plan to hire more staff this year to continue serving customers.