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Top 40 Suppliers 2023: No. 8 HPG

Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional products industry.


HPG

(asi/61966)
Company Snapshot

Revenue figures are in $millions

Previous Rank: 8
2022 Revenue: $268.8
2021 Revenue: $172.7
Year-Over-Year Difference: 55.6%
2020 Revenue: $169.8
2019 Revenue: $205.7
Top Company Officer: Chris Anderson, CEO
Year Founded: 2016
Headquarters: Braintree, MA
Financials Certified By: Ben Pawsey, VP of Marketing

The private-equity fueled supplier, which has been one of the proficient deal-makers in the industry in recent years, started 2023 with big headlines by acquiring Top 40 supplier Evans Manufacturing (asi/52840). Adding in Evans’ 2022 revenue (about $72.6 million, according to the company) as well as organic growth led HPG to a 55.6% increase last year.

With Evans’ significant presence in Mexico, company executives say HPG is poised to provide deep inventory levels and short lead times through production locations in all four domestic time zones spanning all three North American countries. Seamlessly integrating Evans is a priority; founder Alan Vaught retired at the end of June, and HPG is looking to replace his role with a new general manager while also hiring industry veteran Alex Symms as director of sales at Evans.

Meanwhile, HPG is projecting 10% growth this year as it continues to lean on new tech tools, including Catalog+ and the Pinterest-like Storyboard+.