See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

7 Tips For Identifying Top Job Candidates

As companies grow, they should be looking for new employees that are entrepreneurs at heart. Two business book authors offer seven ways to identify people with entrepreneurial DNA.

 

As companies achieve consistent revenue growth, they’ll be expanding their employee ranks, as well. In fact, companies in the United States have added at least 200,000 jobs to their payrolls for each of the past 14 months. And, companies in the ad specialty market are no different. Indeed, 65% of distributors reported that they’d be hiring new employees over the next year.

It’s a time of growth for promotional products companies – but they need to add to their employee ranks carefully and make sure the new hires they make help to push the organization along. As you shuffle through résumés, don’t get too hung up on finding the perfect mixture of background and technical skills. The most important qualification a job seeker can possess isn’t always evident on paper.

New hires today need to have an entrepreneurial DNA. They should have ideas and be creative, and approach their jobs like they own them. Identifying and hiring entrepreneurial candidates is one of the best things you can do for your bottom line, because these individuals will be self-reliant, engaged, empowered and innovative problem solvers.

In today’s ever-changing business world, adaptable and entrepreneurial employees can be your most valuable competitive advantage. You can teach plenty of new skills to a self-starter, but it’s not so easy to teach clock punchers to think like owners.

Here are seven ways to tell if job candidates have the kind of entrepreneurial spirit that will truly help your company thrive.

Ask them if they’re willing to bet on themselves. Entrepreneurs don’t have any income unless they are constantly satisfying their customers and looking for ways to increase their income, profits and growth. In other words, they bet tomorrow’s paycheck on today’s ideas and effort.

Ask candidates if they want to get paid on attendance (e.g., receive a salary), or if they’re willing to bet a portion of their compensation on their own performance. Seek out someone with self-confidence and demonstrable self-reliance who knows they can add significant value to your bottom line.

Pay attention to body language. Watch how each candidate moves. You can do this unobtrusively by asking them to get a file from the next office or a cup of water from a nearby table. Do they lumber aimlessly, take their time, shuffle back slowly, flop down into the chair and lean on their elbows? Is their posture like a question mark? Or do they move with hustle, determination and purpose? Keep in mind that when people sit erect and lean slightly forward, they’re indicating engagement and interest.

Entrepreneurs’ confidence shows in their posture and body language. They have prepared themselves by learning about your company and display self-assurance when they are interviewed and scrutinized by strangers like you. These “tells” are physical evidence of your candidate’s attitude and self-esteem.

Talk about their mistakes. Ask candidates to describe the biggest mistake they ever made professionally, and more importantly, what they did about it. In particular, discover whether they took responsibility, fixed the mistake quickly and went on with their project, or if they blamed others and portrayed themselves as “victimized.”

Successful entrepreneurs know that blame is disempowering, while doing what can be done to prevent reoccurrence is staying in control. Ask follow-up questions to see how well each candidate analyzed what happened and whether they took steps to prevent the same thing from happening again. Entrepreneurs can’t afford to make the same mistake twice. They build their successes on the backs of their mistakes.

Look for evidence of resourcefulness. Ask job seekers how they solved a professional problem when they lacked the time, support or funds they needed. Listen for evidence of how they used their imagination, asked for help and thought outside the box.

Entrepreneurial employees can be your most valuable competitive advantage.

Specifically, figure out if they identified, repurposed and used unlikely resources to achieve their goals in spite of the obstacles. Take note of how they rephrased the problem, saw the bigger picture and enlisted the help of strategic allies who would also benefit from the solution. See if their solution solved more than one problem. Entrepreneurs know that the ball is always in their court.

Gauge their preparedness. Does the candidate expect you to ask all the questions? Do they just react to your initiatives? Do they wait for you to tell them about your company, its goals, its successes and its challenges? Or do they ask you questions?

Candidates with entrepreneurial DNA will treat you like a prospect for their services. They think of everyone as a customer for them, their service or their product. They know that the best sales pitch is, “I can help you sell your product,” and they can’t do that unless they have thoroughly researched your company in preparation for the interview. Entrepreneurial candidates will be familiar with your products, your challenges and your history. They’ll come to the interview with a pen and notepad and a list of questions.

Figure out how they work on a team. Contrary to popular opinion, entrepreneurs are not loners. Realistically, they know that they must build, depend on and be an essential part of a team. This requires respect for how each player contributes to the overall success of the company.

Look for candidates who show an interest in understanding all the jobs, procedures, outsourced services and suppliers that keep the customer loyal. Ask them how their last job fit into their company’s big picture. Ask them how they worked with their teammates and improved communication both inside and outside their previous company.

Test their attentiveness and see how they perform under pressure. During the final portion of the interview process, tell the candidate more about what the job entails, who they will be working with, how the job supports the customer experience, how your company is organized and what performance expectations are. Be sure to include how the funds get from the ultimate consumer to the company to cover their paycheck.

If this sounds like a large chunk of information to convey, well, that’s the point. After your explanation is finished, ask the candidate to write a one-page summary of your company, the money trail, how they will be working with their teammates and why they qualify for the job. Then, tell them it’s due by 5 p.m. the next day. This summary will tell you volumes about the candidate’s comprehension, organization, communication and ability to hit a deadline. These are all attributes of an entrepreneur.

There are other key “tells” that can help you spot entrepreneurial DNA, such as assertiveness, dependability, sociability, humility, practicality, tenacity, empathy and humor. If a candidate possesses them, many of these attributes will be evident in their responses to the questions shared above.

Finally, remember, it’s not enough to say you are looking for entrepreneurial DNA in your candidates. You and your company have to walk the talk. You must build a culture of permission, enthusiasm, inclusiveness, recognition and acknowledgment, and have a performance-based compensation plan. If you want your employees to be more entrepreneurial, create the fertile ground in which they will bloom.

– Michael Houlihan and Bonnie Harvey are coauthors of The Entrepreneurial Culture: 23 Ways to Engage and Empower Your People. They can be reached at www.TheBarefootSpirit.com.