November 09, 2020
Power 50 2020: No. 5 Norm Hullinger, alphabroder
Welcome to the 2020 Power 50 list, which ranks the most influential people in the industry.
5. Norm Hullinger
alphabroder (asi/34063)
2019 Rank: 4
Title: CEO
Industry Experience: 18 years
A consummate professional at the head of the industry’s second-largest supplier, Hullinger has been able to weather challenges like a 2019 ransomware attack with transparency, dignity and aplomb. Hullinger’s track record of smart acquisitions (like alphbroder’s entrée into hard goods with the 2017 addition of Prime Line) and top-tier brand additions has kept the supplier in the industry’s highest echelons, with $1.7 billion in revenue in 2019.