#31 Chris Vernon & Lisa Hubbard

The Vernon Company (asi/351700)

2022 Rank: #37

Chris Vernon – President/CEO

Industry Experience: 36 Years

Previous Appearances on Power 50: 17

Lisa Hubbard – VP of Sales & Marketing

Industry Experience: 3 Years

Previous Appearances on Power 50: 1

Chris Vernon and Lisa Hubbard move up six spots on this year’s list as the duo continue to make over the fourth-generation family business that was started by Vernon’s great-grandfather in 1902. According to Hubbard, exciting things are going on this year at the Top 40 distributor, with more investment in state-of-the-art technology. “We’ve seen such significant growth in our program business and fulfillment that we’re investing in a warehouse management system along with logistics software that will bring real-time inventory visibility, reporting and dashboards to us and to our customers’ fingertips,” she shares. “The logistics software will make it easier to route all shipments the most economical way. We’re also continuing our Salesforce project and loading historical data so our sales reps can see the buying trends and history of their customers whenever they want.”

Other improvements the duo is stewarding include investing in lead-generation software and improving their order entry system. Hubbard adds: “This is all in our efforts to create the best customer experience and allow our AEs to work smarter and not harder, and have the ability to do what they do best, which is selling.”