July 25, 2018
Top 40 Suppliers 2018: No. 2 alphabroder
Counselor’s exclusive ranking of the suppliers with the most revenue in the promo products market.
alphabroder (asi/34063)
Philadelphia-based alphabroder made a big move into the hard goods segment in 2017, acquiring long-time Top 40 supplier Prime Line. The deal increases alphabroder’s 2017 sales by more than 20%, putting the firm well over $1 billion in revenue.
Previous rank: 2**
2017 Revenue: $1,370.0 C
Number of employees: 2,600
Headquarters: Trevose, PA
Year founded: 1919
Ownership: Private
Top officer: Norm Hullinger
All revenue figures shown in $millions
C = calendar year
F = fiscal year
NR = not ranked
D = did not provide
* = adjusted based on restated sales
** = adjusted based on other distributor movement