July 10, 2019
SOI 2019: The Promo Products Industry As 100 Distributors
Using data from this year’s SOI survey, here’s a statistical breakdown of distributors’ opinions, preferences, policies and more, based on a promo world of 100 companies.
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Revenue
Increased sales in 2018: 48
Had flat sales: 30
Reported Lower sales: 22
Added Value
Offer print services: 68
Don't: 32
Purchasing Habits
Would rather buy from a supplier that sells both hard goods and apparel: 23
Have no preference: 77
Trade War
Are greatly concerned about tariffs: 30
Are somewhat concerned: 41
Aren’t concerned: 29
Buying Groups
Are currently part of one: 20
Aren't: 80
Compliance
Are very concerned about product safety: 45
Are somewhat concerned: 32
Aren’t concerned: 23
Catalogs
Prefer printed: 55
Prefer digital: 37
Have no preference: 8
Non-Compete Clauses
Require reps to sign them: 40
Don't: 60
Paternity Leave
Provide it to employees: 25
Don't: 75
Remote Work
Support telecommuting: 62
Don't: 38
Customer Feedback
Have a formal process for surveying clients: 30
Don't: 70
Personal Conduct
Have policies to maintain employee respect : 49
Don't: 51