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SOI 2019: Top Searches For ESP And ESP Websites

What products are distributors and end-buyers looking up most often online? ESP and ESP Websites data offer the answer.

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These were the Top 5 most searched items in ESP (by distributors) and ESP Websites (by end-buyers) in 2018.

 

11,726% Between 2016 and 2018, distributors increased searches for the term “PopSocket” by this staggering percentage. Here are other items that made significant leaps over that time period.


The fidget spinner was invented at least 25 years ago, but the product was forgotten as recently as 2016. After a meteoric rise, the item was one of the most popular promo pieces of 2017, ranking #4 in ESP searches. A year later, ESP searches for the product plummeted and it was ranked #222.