During the pandemic, e-commerce and on-demand printing surged in popularity, accelerating an already burgeoning trend. A new partnership between Kornit Digital, maker of high-end digital textile printers, and online design platform Canva highlights the continued relevance of on-demand decoration and product fulfillment.

“People want to create, they want their creations quickly and they want unlimited possibilities, which is where this synergy between Kornit and Canva will create boundless opportunities,” Omer Kulka, chief marketing officer at Kornit, said in a statement.

As part of the partnership, Kornit will become one of Canva’s first certified integration partners, empowering Canva to help leading print service providers, brand and organizations add the Canva design tool to their e-commerce websites. The tool makes it quick and easy to create personalized products from design to order to product fulfillment. Kornit will also manage and route all orders through its extensive global fulfillment network.

Canva’s online visual communications platform currently serves more than 55 million private and enterprise users globally.

“It is Canva’s mission to empower the world to design and allow anyone to create whatever they can imagine, fulfilling the promise of what a digitized, connected community of creators can do,” Aaron Day, global partnership lead at Canva, said in a statement. “In this, we find common cause with Kornit’s longtime dedication to self-expression on demand and enabling their customers to use sustainable means to deliver brilliant designs for many applications.”

Founded in 2003 and headquartered in Israel, Kornit has offices in the U.S., Europe and Asia and serves customers in more than 100 countries. Canva, which was launched in 2013, is a free online design platform with a simple user interface and a vast range of templates and stock images.