BIC Graphic North America (asi/40480) has launched three different promotions to help distributors boost sales through the end of the year. The supplier is also permitting the offers to be combined for the first time, resulting in up to $5,300 in savings. The special Q4 promotions are valid through December 31, 2020, and include: up to 200 free drop-shipment locations on all items fulfilled out of BIC Graphic’s Clearwater, Red Wing and Sleepy Eye facilities (with promo code Q420FDS); free full-color imprints (with promo code Q420FC) and personalization (with promo code Q420P) on Triumph and Good Value calendars; and free ground shipping on all BIC brand writing instruments, which can be combined with writing instruments currently on cycle promotion (with promo code KYOP).

David Kennealey of BrandHero Promotions Inc. was elected 2021 president of the New England Promotional Products Association (NEPPA) during its Annual Meeting on October 29, 2020.

HanesBrands (asi/59528) continues its #MaskAround campaign by partnering with the 94th Annual Macy’s Thanksgiving Day Parade to provide face masks, most featuring a bold smile screen print, to help protect staff, volunteers and participants.

Alphabroder (asi/34063) has unveiled TM Studios, a virtual content hub that aims to provide promotional product professionals with the freshest and timeliest collateral in the industry. TM Studios consists of three sections: The Virtual Content Library, What’s New and Digital Lookbooks.

IMAGEN Brands (asi/93990) has launched the Coleman “Sell More, Get More” Incentive Program. Distributors that place Coleman Outdoor orders under one of three sales volume levels will be eligible to receive a Coleman gift. The program runs until Jan. 29, 2021. For more information, visit imagenbrands.com.

Penn Emblem (asi/77120) has donated masks to the students, families and faculties of Paul Robeson Charter School in Trenton, NJ, and Young Scholars Charter School in Philadelphia, PA. Both schools enroll traditionally underserved low-income students.

Royal Apparel (asi/83731) has launched Comfort Wear, a new product category that includes sweatshirts, T-shirts, sweatpants and active bottoms, to meet the trend of consumers taking lounge looks to their Zoom screen.

Spartech’s seven top protective barrier products withstood over 200 cleaning tests while retaining the highest levels of clarity during rigorous laboratory testing. Spartech is a leading manufacturer of engineered thermoplastics and custom packaging solutions.

Storm Duds Raingear (asi/89863) welcomes multi-line rep Alan Rice of Salish Sales and Marketing. Rice will cover the Pacific Northwest territory.

Foxtrot Marketing Group (asi/170720) announced the addition of three sales professionals: Kale Wallner joined as the business development manager for the healthcare and manufacturing industries; Adam Bennis joined as the account manager for Foxtrot’s manufacturing and healthcare customers; and Amanda Maynord joined as the account manager for Foxtrot’s automotive, transportation and consumer goods customers.

Prime Line (asi/79530) has expanded drop-shipping capability and incentives until Dec. 31, 2020.

Pop! Promos (asi/45657) has relocated its worldwide headquarters to the newly restored Harbison’s Dairy Building, an iconic historic building in Philadelphia. 

Storm Duds Raingear (asi/89863) has hired Michelle DeMayo as National Account Manager. Michelle, who started at Storm Duds in August 2020, has 28 years of sales experience, having worked both in promo and other markets. “One of my biggest strengths is building loyalty with customers,” DeMayo said. “I take a lot of pride in that and look forward to strengthening our relationships with our distributors.”

Alphabroder (asi/34063) has unveiled TM Studios -- a virtual content hub that aims to provide promotional product professionals with the freshest and timeliest collateral in the industry. TM Studios consists of three sections: The Virtual Content Library, What’s New, and Digital Lookbooks.

Gildan Activewear Inc. announced that it has been listed on the Dow Jones Sustainability North America Index. This marks Gildan’s eighth consecutive year of inclusion on the Dow Jones Sustainability Indices (DJSI), recognizing the company’s success and commitment in areas related to environmental, social and governance practices. 

Minuteman Press International (asi/377000) has created a free holiday marketing e-book – Rethinking Retail: Must-Use Holiday Marketing Ideas in the Time of COVID-19 – to help retailers and businesses reach their target audiences effectively during the 2020 holiday season. The e-book is available for free download at https://42.minutemanpressfranchise.com/holiday-ebook/. 

The New England Promotional Products Association (NEPPA) has elected its 2021 Board of Directors: David Kennealey of BrandHero Promotions will serve as president; Loren Cayer of SnugZ USA (asi/88060) will serve as vice president; Pamela Clement of Logomark (asi/67866) will serve as treasurer; Barbra DesLauriers of Staples Promotional Products (asi/120601) will serve as secretary; and Karen Santos of HPG Brands (asi/61966) will serve as immediate past president. 

Vistaprint, a division of Top 40 distributor Cimpress (asi/162149), and the Boston Celtics have announced a multi-year partnership in which Vistaprint will become the exclusive marketing and design partner of the NBA franchise. As part of the partnership, the Vistaprint logo will appear in signature team colors on the front left shoulder of the Celtics’ game jerseys beginning with the 2020-21 season. 

Greco Promotions welcomes Julie Zibelman as a senior account specialist. “We are excited to add Julie to our team,” the company said. “With our increase in online stores, merchboxes and ramping up for holiday sales, we are forging ahead and thriving in these challenging business times.”

Industry education and mentoring platform PromoKitchen and PromoCares, an organization dedicated to encouraging social responsibility in the promo marketplace, announce they’ll be joining forces to share content in order to grow their respective presences. “PromoCares Radio is quite excited to collaborate with PromoKitchen and the chefs,” says PromoCares’ Karie Cowden, president of Connect the Dots Promotions. “The more education and sharing that we can do, the better the industry becomes.” For more information, contact Johanna Gottlieb at jgottlieb@axispromo.com.

Navitor (asi/81500) has partnered with scientific experts to develop Scent Check, an early detector test used to identify loss of smell.

Sportsman Cap & Bag (asi/88877) is offering a new line of knit styles from brand Cap America. This USA-made collection is comprised of a 12" plaid knit (RKP12), a 9" static pattern beanie (RKS9), a 12" static pattern knit (RKS12), an 8 ½" beanie (TKN28) and a 12" cuffed knit (TKN24).

American Solutions for Business (asi/120075) recently hosted two virtual events to celebrate award winners based on their 2020 fiscal year, presenting to over 180 award recipients. The first event, emceed by founder and CEO Larry Zavadil with awards presented by company president Justin Zavadil, included awards such as President’s Club, Million Dollar Clubs, Million Dollar Hubs and individual awards. Home office awards were presented during ASB’s ESOP update, and included the American Eagle Award, Dave Corradino Memorial Award and Board of Directors Award.