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Logomark Partners With Sherpani

The Top 40 supplier brings the women’s lifestyle and travel bag brand to the promo industry.

Top 40 supplier Logomark (asi/67866) has announced a partnership with Sherpani, manufacturer of lifestyle and travel bags specifically designed for women. The retail brand will also be the newest addition to the Logomark Cares initiative, which focuses on providing products that give back to the community.

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“We are excited to enter the promotional products space together with Logomark and look forward to the introduction of our products to this new customer base,” Maggie Doran, brand manager and marketing team leader at Sherpani, said in a press release.

Sherpani is one of the first bag manufacturers to use recycled fabrics, nontoxic dyes, fair labor agreements and chemical restrictions. In 2018, the company was presented the Champion of Sustainability Award by Repreve, the leading authority on sustainable yarns, for its long track record of turning millions of water bottles into bags.

“In 2018, I found a perfect hybrid bag that was feminine, yet suitable for business travel,” said Maggie Wheeler, senior vice president of product development at Logomark. “It could be worn as a backpack, carried as a tote or worn as a shoulder or cross-body bag. It held my laptop and had plenty of security features and pockets, and because of that, I purchased my first Sherpani. I’m not only excited as a fan to add this brand to Logomark, but I’m also proud for Logomark to be partnered with a company that has such a keen focus on sustainability, giving back and responsible manufacturing.”

Logomark will be releasing over 10 new bags for the initial launch, which includes Sherpani’s best-selling hybrids, handbags, slings, backpacks and totes from its Essentials, Anti-Theft and American Ethos collections. View the complete offering here.

With estimated 2019 North American promotional product revenue of $98.5 million, Logomark ranked 15th on Counselor’s latest list of the largest suppliers in the industry.