Top 40 supplier Next Level Apparel (asi/73867) has announced that Jason Buchanan has joined the company as president of sales. In this role, Buchanan will be running the day-to-day operations of the company.

“We are excited that Jason will serve as our new president of sales,” Joe Simsolo, CEO of Next Level Apparel, said in a press release. “The experience and knowledge that Jason brings to our company will certainly to enhance our ability to provide customers with not only the best products but also the best service in the industry.”

With over 20 years of experience driving profitable growth and supply chain efficiencies, Buchanan has been a key contributor strategic planning with many major brands in North America. He spent the past two years with JiffyShirts.com in an executive role focused on revenue growth and supplier relations. Prior to that, he spent over a decade at Top 40 supplier alphabroder (asi/34063) with half of that time as senior vice president of sales.

“Making sure we provide the best service and the best garments to our customers is key to our success,” Buchanan said. “I’m looking forward to building on the solid foundation that is in place and excited to hear how we can partner with our customers and distribution partners to make 2021 the best year yet.”

With reported 2019 North American promotional product revenue of $228.3 million, Next Level Apparel ranked eighth on Counselor’s latest list of the largest suppliers in the industry.