This year’s ASI Power Summit was filled with so many strategies and inspirational stories that the live, virtual event was split into two days.

Both industry leaders and experts from outside the promo space shared their tips and solutions for navigating the unprecedented supply chain disruption, mass hiring challenges, evolving cybersecurity concerns and other pressing issues. There were also moments of levity in between the heavy topics, as attendees played games and learned the art of charcuterie.

Here are the sessions and videos from the 2021 Power Summit.

Day 1 Sessions

Richard Montañez Inspires Attendees

In his keynote speech, Richard Montañez, founder of Flamin’ Hot Cheetos, encouraged listeners to “break ranks,” pursue their dreams and lead through empowerment of others.

PCNA CEO Explains Decision to Forgo PPE

In his Q&A with ASI President and CEO Tim Andrews, Neil Ringel detailed why focusing on PCNA’s core business has paid off for the Top 40 supplier.

Unraveling the Unprecedented Supply Chain, Inventory & Shipping Issues

Jing Rong, vice president of supply chain and compliance for Top 40 supplier HPG (asi/61966), and Robert Antoshak, senior adviser at Vidalia Mills, weighed in on the current shipping issues plaguing virtually every industry around the world.

Top Tips for Improving Cybersecurity

ASI tech experts Seth Kusiak and Jason Kuttner provided strategies for protecting company data.

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Additional Resources

New Market & Product Trends

C.J. Mittica, editor-in-chief of ASI Media, and Joe Haley, education director at ASI, examined the most popular promotional products in the post-COVID marketplace.

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Leveraging Data as a Competitive Advantage

Nate Kucsma, ASI’s executive director of research and corporate marketing, and John Corrigan, senior writer at ASI Media, explained how measuring data can lead to sales growth.

The “Fives”

ASI Media’s Michele Bell, Sara Lavenduski and Theresa Hegel listed five ways the industry has changed for the better, five things promo does better than other industries and five leadership lessons from the pandemic.

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2021 Power 50

The first day of the Power Summit was capped off with the anticipated reveal of the promo industry’s most influential leaders: the Counselor Power 50.

Day 2 Sessions

The Promo Market in ’22

A quartet of industry leaders shared their predictions for the industry. They include: Sai Koppaka, CEO and president of Top 40 distributor DiscountMugs.com (asi/181120); Dan Pantano, president and CEO of Top 40 supplier alphabroder (asi/34063); CJ Schmidt, president and CEO of Top 40 supplier Hit Promotional Products (asi/61125); and Brenda Angelini, president of sales at Proforma Angelini, Martin & Associates (asi/491557).

How to Hire, Retain & Motivate Your Team

Kathy Finnerty Thomas, president of Stowebridge Promotion Group (337500), and Renee Frey, president of TalentQ Inc., offered solutions for the staffing shortages impacting nearly every industry.

3 Ways Facebook Can Grow Your Business

ASI’s social media experts, Vin Driscoll and Melissa Newman, discussed effective ways to cut through the noise and help your message resonate with your intended audience.

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New Revenue Streams for Promo

Lee Fine of Juice Marketing (asi/237786) and Stephanie Friedman of City Paper Company (asi/162267) shared how their companies have added different services to stay competitive.

The Smart Business of Doing Good

Jake Krolick, ASI’s executive creative director and video director, and Sara Lavenduski, ASI’s executive editor of digital content, examined the hot trend of sustainability in promo.

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How to do E-Commerce Right

Swag.com’s CEO Jeremy Parker and COO Josh Orbach opened up about their digital disruption and tremendous success.

Norman Cohn Shares Stories, Wisdom

The chairman of ASI and his daughter Stephanie Cohn Schaeffer professed their belief in promo products and why taking care of customers is priority number one.

Fun Videos & Breaks

ASI’s Pet Palooza

Enjoy some fun and wacky videos of the cutest members of the ASI family (our pets).

Charcuterie Board Demonstration

Watch and learn as former personal chef, ASI’s Pamela Vicik-Smith, teaches you how to create the perfect charcuterie board.

ASI’s Got Talent

Although they’re not quite ready to impress Howie Mandel, ASI employees and other industry folks showcase their hidden talents.