Luke Williams is a professor at NYU Stern School of Business, inventor and expert in disruptive innovation. He has addressed audiences in 21 countries, and is the author of Disrupt: Think the Unthinkable to Spark Transformation in Your Business. In this podcast, he discusses disruptive innovation and how it applies to companies in the promotional products industry. Luke will deliver the keynote address at ASI Show Chicago on July 11. Head here to register for the Show and for additional information on the keynote.