In this edition of Strategy Session, sales expert and networking guru Alice Heiman shares her top strategies for gaining referrals and growing your online presence. She also discusses the elements of a successful LinkedIn profile and how it can generate business. A nationally renowned expert, Heiman developed her approach at Miller Heiman Inc., where she sold to and trained large, complex accounts, including Coca Cola, John Deere, Hewlett Packard and more. The author of the ebook Connecting Your Way to New Business discusses her five-step referral program and reveals how your LinkedIn profile and online presence create instant credibility with buyers.