September 29, 2020
How to Present Promotional Printing for the New Normal
COVID-19 has drastically changed business operations across all industries, so it makes sense that promotional printing has evolved too. Make sure you understand your clients' current needs for banners, flyers, posters and more, plus how to ensure every order is an advertising success.
Announce Business Changes
Changes in operation and business announcements go hand in hand. After all, if your clients are adopting new store hours or launching new services, they need to get the word out ASAP. Promotional printing products are an effective and efficient way to spread the news.
Suggest companies hang signage in store windows at brick-and-mortar locations for customers to see, or use direct mail to send informative flyers and sale sheets to their target demographic with the latest news.
Bonus tip: Add a coupon (code or physical) to drive increased traffic to store locations or websites.