Increase your profits on every promo you sell by recognizing upsell opportunities right under your nose. Many common client concerns can be solved with custom promos: products designed specifically for your clients instead of stock options. You’ll make more money and provide your clients with more effective promos.

Situation #1: Your Clients Want to Stand Out

All promos will show off your clients' brands, but custom-made goods will really pop. Recommend they invest in one-of-a-kind creations if standing out and getting noticed is their top priority. There’s no better way to differentiate themselves than by passing out promos no one else can provide. Best of all, custom also gives clients greater creative control so they can fine-tune their messaging to exactly what they want.

Greater Pacific Industries Custom Case Study:

Client: Pop Cap

Custom Promo: Collectible character figurines

How They Did It: PopCap Games wanted to give their fans the opportunity to connect with their favorite characters from their popular Plants vs. Zombies games. To accomplish this, their distributor suggested they invest in custom-made figurines with custom packaging depicting characters from the franchise, such as the Sunflower and Disco Zombie. Because Greater Pacific Industries created unique designs from the game that fans would immediately recognize, they were able to extend the in-game experience into the real world and stand out from what other game studios were doing.

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