Capture orders from small businesses with custom promos. There are a plethora of customized products you can pitch to these customers at price points they'll love. Educate your clients on how they can afford these one-of-a-kind creations and open up new revenue streams for your business today.

1. EDUCATION

Education may not be the first thing you think of when you hear "small business," but it should be on your radar. Companies like learning centers, day cares and after-school tutors would all benefit from personalized promos, yet they may not have the big budgets that K-12 schools and colleges do. Let them know they can still afford custom promos that kids of all ages (and their parents!) will love, increasing enrollment year after year.

2. HEALTHCARE

Healthcare is the second-largest contributor to distributor revenue, per the Counselor 2018 State of the Industry. Be sure to include it in your small-business sales pitches. Healthcare companies such as nutritionists, physical therapists and home healthcare providers are looking for useful items to benefit their patients. Traditional healthcare items like bandage dispensers will always appeal to these customers, but don't be afraid to think outside the box. Affordable customized tools like spatulas for dispensing creams or utility containers for dentists also make smart suggestions.

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