Just like a new spring bud, additional sales can sprout just about anywhere. The trick is knowing where to look for them and what to ask. Many sales reps focus on the internal giveaway part of the promotion but often miss the obvious, which draws traffic, attracts the eye and builds a sense of urgency.

Why pass up these opportunities? You can make great revenue from selling all sorts of outdoor marketing products – things that fly, unfurl, direct, entice, set the stage and even flap at your prospects. You’re most likely already selling promos they use indoors. See how many of these you might have missed and what questions you need to ask to add them to your next sale.

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