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2021 Counselor Distributor Choice Awards - Winners and Finalists

These are the best promo suppliers – the ones distributors relied on when the going got rough.

Every sale was crucial in 2020, which means suppliers had to deliver for their distributor customers when they needed it the most. Here, we honor the suppliers who come through again and again with our 2021 Counselor Distributor Choice Awards, where we crown 41 of the best suppliers in the industry as voted on by promo distributors, who cast over 34,000 votes. The suppliers were recognized across 52 product categories, including two new ones this year: PPE Face Coverings and PPE Other. When there are thousands of suppliers that you can do business with, you can count on these winners here to be the best of the best.

The Distributor Choice Awards categories are listed below and include a total of 522 suppliers who are finalists, with the winners of each category highlighted in purple.

Auto Accessories
33256 Airbuyworld
36730 Ariel Premium Supply
37586 Auto-Sun-Shade/Intertek
55990 Garyline
61966 HPG
80228 Quinn
88891 Sprinters Advertising
89910 Stouse
Awards & Recognition
30223 A Plus Wine Designs
44900 Chocolate Inn/Lanco
47759 Crystal D
47971 Custom Printing II
52263 EMT
57800 Gordon Sinclair
62660 Innovation Line
68507 The Magnet Group
72521 Morris Magnets
75640 Pacesetter Awards
78150 Dimaggio-Pinnacle
84592 St Regis Group
90305 Sweda Co.
93520 Ventura
93986 Visions
Badges & Buttons
34194 ALightPromos
43442 High Caliber Line
49470 DEVARA
53408 Express-A-Button
59080 Halls & Co.
62088 IDProductsource
62660 Innovation Line
66390 LarLu
73651 imprintID
79982 PMGOA
88060 SnugZ/USA
93520 Ventura
Banners & Flags
30442 Above & Beyond Advertising Products
38196 Overnight Tablecovers
45100 Chulani Promotional Products
52263 EMT
66390 LarLu
67841 LogoLinens
75209 Orbus Exhibit & Display Group
79982 PMGOA
80228 Quinn
87188 Showdown Displays
94101 Ins'Tent Home of Vitabri
Beverage Holders
47700 Crown/IMAGEN Brands
47971 Custom Printing II
57653 Gold Bond
63009 J I T Manufacturing
67075 Leprechaun Promotions
74710 Numo
93520 Ventura
Blankets
36230 Anico Promotions
63773 KTP Design Co.
70819 Metro Textile
79750 Pro Towels
90160 Suntex Industries
90807 Tekweld
90913 Terry Town
91605 Towel Specialties
Calendars
40480 Koozie Group
44305 Castelli Div of The Magnet Group
46719 Corner Lot Marketing
49716 Digispec Visstun Counterpoint
50873 Drum-Line
54040 Fey Promo
67620 Lion Circle Corp.
68507 The Magnet Group
83770 Royal Industries
89910 Stouse
93990 Vitronic/IMAGEN Brands
95280 Warwick Publishing Co.
Caps & Hats
34063 alphabroder
39552 Bel Promo
42016 Brighter Promotions
43792 Cap America
67620 Lion Circle Corp.
75350 Otto Intl.
75945 Paramount Apparel Intl.
84863 SanMar
90160 Suntex Industries
92491 Uniprint
93990 Vitronic/IMAGEN Brands
98409 WBPromotion
Clocks & Watches
53507 Factory Express Line
61966 HPG
66390 LarLu
67866 Logomark/Valumark
68507 The Magnet Group
78150 Dimaggio-Pinnacle
79372 Lexar Global
84592 St Regis Group
84836 San Global
92491 Uniprint
Coolers
37980 Bagworld
39820 Opusline (Benmex)
47971 Custom Printing II
56070 Gemline (tie)
62676 Innovative Designs
66887 Leed's (tie)
89320 Starline USA
93990 Vitronic/IMAGEN Brands
Decals, Labels & Bumper Stickers
49716 Digispec Visstun Counterpoint
52263 EMT
54040 Fey Promo
56950 Gill Studios
59080 Halls & Co.
62088 IDProductsource
66390 LarLu
88876 Sports Solutions
89791 StickerYou
89910 Stouse
Decorated Apparel
34063 alphabroder
39552 Bel Promo
51752 Edwards Garment Co.
92125 Tri-Mountain
93390 Vantage Apparel
Drinkware - Aluminum/Stainless, Plastic & Other
39552 Bel Promo
39820 Opusline (Benmex)
42016 Brighter Promotions
47700 Crown/IMAGEN Brands
49716 Digispec Visstun Counterpoint
51197 ETS Express
52840 Evans Manufacturing
55990 Garyline
56070 Gemline
57653 Gold Bond
61125 Hit Promotional Products
66887 Leed's
67075 Leprechaun Promotions
67866 Logomark/Valumark
90305 Sweda Co.
Drinkware - Glass & Ceramic
38209 Baltimore Glassware Decorators
39552 Bel Promo
39820 Opusline (Benmex)
47971 Custom Printing II
51197 ETS Express
57800 Gordon Sinclair
61966 HPG
71920 Moderne Glass Co.
77812 Phasemark Solutions
79903 PromoBiz USA
84592 St Regis Group
Electronics
36722 Agraffes Innovation
36730 Ariel Premium Supply
37218 Athena Promo
45100 Chulani Promotional Products
61005 Hirsch Gift
61125 Hit Promotional Products
61966 HPG
62124 iClick
66887 Leed's
67837 Logoincluded
67866 Logomark/Valumark
73651 imprintID
79530 Prime Line
90154 Sunjoy Group
90305 Sweda Co.
Fans
30270 Aakron Line
53507 Factory Express Line
66021 Labelle Gifts
67620 Lion Circle Corp.
84542 Salute Promos
92491 Uniprint
93520 Ventura
98875 Youth Promos
Flashlights & Tools
36730 Ariel Premium Supply
43442 High Caliber Line
46170 Compass Industries
47700 Crown/IMAGEN Brands
52710 Essef Distributors
53507 Factory Express Line
57655 STOPNGO Line
74585 Nu Promo Intl.
75521 Oversea Imprint
89320 Starline USA
90305 Sweda Co.
Food Gifts
30223 A Plus Wine Designs
44900 Chocolate Inn/Lanco
56070 Gemline
57800 Gordon Sinclair
68507 The Magnet Group
68680 Maple Ridge Farms
88060 SnugZ/USA
90807 Tekweld
95385 Water Depot
95838 Webb Co.
Glow Products
30442 Above & Beyond Advertising Products
34194 ALightPromos
42016 Brighter Promotions
52710 Essef Distributors
62190 Illini
75521 Oversea Imprint
Golf Accessories
44900 Chocolate Inn/Lanco
52263 EMT
56420 Genesis
57653 Gold Bond
72521 Morris Magnets
79750 Pro Towels
91605 Towel Specialties
Health & Safety Items
36730 Ariel Premium Supply
37218 Athena Promo
44900 Chocolate Inn/Lanco
52840 Evans Manufacturing
54040 Fey Promo
55990 Garyline
57655 STOPNGO Line
61125 Hit Promotional Products
62660 Innovation Line
79982 PMGOA
80489 Raining Rose
88060 SnugZ/USA
88891 Sprinters Advertising
90807 Tekweld
95838 Webb Co.
Housewares
36730 Ariel Premium Supply
46170 Compass Industries
52840 Evans Manufacturing
54040 Fey Promo
61125 Hit Promotional Products
61966 HPG
62660 Innovation Line
66887 Leed's
67866 Logomark/Valumark
68507 The Magnet Group
72521 Morris Magnets
74585 Nu Promo Intl.
79530 Prime Line
79982 PMGOA
90807 Tekweld
Inflatables
30442 Above & Beyond Advertising Products
33256 Airbuyworld
38195 Overnightline
42016 Brighter Promotions
45100 Chulani Promotional Products
55675 Galaxy Balloons
63549 Jornik Manufacturing Corp.
94101 Ins'Tent Home of Vitabri
Jewelry & Emblems
34194 ALightPromos
42016 Brighter Promotions
52263 EMT
55516 Full Designs
56420 Genesis
62088 IDProductsource
74585 Nu Promo Intl.
79981 Promotional Bands
79982 PMGOA
90154 Sunjoy Group
90160 Suntex Industries
98412 WristbandWholesale.com
Journals & Diaries
44305 Castelli Div of The Magnet Group
50873 Drum-Line
56070 Gemline
63549 Jornik Manufacturing Corp.
79028 Posh Xessories
83770 Royal Industries
91340 Journalbooks/Timeplanner Calendars
Keytags & Luggage Tags
36730 Ariel Premium Supply
46170 Compass Industries
52263 EMT
52840 Evans Manufacturing
53507 Factory Express Line
57655 STOPNGO Line
62190 Illini
62660 Innovation Line
72521 Morris Magnets
74585 Nu Promo Intl.
75521 Oversea Imprint
79530 Prime Line
88060 SnugZ/USA
88891 Sprinters Advertising
90807 Tekweld
Lanyards
49470 DEVARA
43442 High Caliber Line
54100 Fields Manufacturing
62088 IDProductsource
62660 Innovation Line
67837 Logoincluded
73651 imprintID
79981 Promotional Bands
79982 PMGOA
84542 Salute Promos
88060 SnugZ/USA
92980 WOV-IN
98409 WBPromotion
Luggage & Bags
39552 Bel Promo
47971 Custom Printing II
52840 Evans Manufacturing
56070 Gemline
57653 Gold Bond
61125 Hit Promotional Products
66887 Leed's
67866 Logomark/Valumark
68507 The Magnet Group
73651 imprintID
79530 Prime Line
82571 Rivers Garment
84863 SanMar
90305 Sweda Co.
93990 Vitronic/IMAGEN Brands
Magnets
46719 Corner Lot Marketing
54040 Fey Promo
62190 Illini
67620 Lion Circle Corp.
68507 The Magnet Group
72521 Morris Magnets
74585 Nu Promo Intl.
75521 Oversea Imprint
87400 ArtechPro
89910 Stouse
93520 Ventura
Mats
49716 Digispec Visstun Counterpoint
59080 Halls & Co.
67849 Logo Mats
78171 Pioneer Branding
87188 Showdown Displays
98875 Youth Promos
Mouse Pads
47982 Customize Solutions
49716 Digispec Visstun Counterpoint
57653 Gold Bond
59080 Halls & Co.
93520 Ventura
Office & Desk Items
36730 Ariel Premium Supply
44305 Castelli Div of The Magnet Group
54040 Fey Promo
56070 Gemline
61125 Hit Promotional Products
61966 HPG
62660 Innovation Line
63549 Jornik Manufacturing Corp.
66887 Leed's
67866 Logomark/Valumark
68507 The Magnet Group
73651 imprintID
79530 Prime Line
90305 Sweda Co.
90807 Tekweld
Outerwear
34063 alphabroder
51752 Edwards Garment Co.
84863 SanMar
92125 Tri-Mountain
98409 WBPromotion
Pencils & Erasers
30270 Aakron Line
43650 Cameo Novelty & Pen Corp.
52840 Evans Manufacturing
63549 Jornik Manufacturing Corp.
66390 LarLu
67675 Liqui-Mark Corp.
73295 Goldstar
86850 Shepenco/Shelbyville Pencil Co.
Pens
39552 Bel Promo
43650 Cameo Novelty & Pen Corp.
45100 Chulani Promotional Products
52840 Evans Manufacturing
57653 Gold Bond
61125 Hit Promotional Products
61966 HPG
66887 Leed's
67675 Liqui-Mark Corp.
67866 Logomark/Valumark
68190 Lungsal
73295 Goldstar
79530 Prime Line
82498 RiteLine
90305 Sweda Co.
Performance Wear
34063 alphabroder
43792 Cap America
51752 Edwards Garment Co.
84863 SanMar
88876 Sports Solutions
92125 Tri-Mountain
98409 WBPromotion
NEW
Personal Protective Equipment - Face Coverings
34194 ALightPromos
37218 Athena Promo
37761 Blessing Promotion
49821 Direction Gift
55990 Garyline
56070 Gemline
60821 Hilogopromos
73651 imprintID
78150 Dimaggio-Pinnacle
79981 Promotional Bands
79982 PMGOA
88891 Sprinters Advertising
90160 Suntex Industries
92491 Uniprint
93252 Value Gifts Corp.
NEW
Personal Protective Equipment - Other
37218 Athena Promo
53507 Factory Express Line
72521 Morris Magnets
73882 Nexus Identity
75640 Pacesetter Awards
88891 Sprinters Advertising
90154 Sunjoy Group
92491 Uniprint
Pet Accessories
52840 Evans Manufacturing
55990 Garyline
62190 Illini
66021 Labelle Gifts
74585 Nu Promo Intl.
75521 Oversea Imprint
79698 Promopet (WOV-IN Brands)
Picture Frames
49716 Digispec Visstun Counterpoint
62190 Illini
67620 Lion Circle Corp.
72521 Morris Magnets
84592 St Regis Group
95280 Warwick Publishing Co.
Shirts
34063 alphabroder
39552 Bel Promo
51752 Edwards Garment Co.
84863 SanMar
92125 Tri-Mountain
98409 WBPromotion
Shopping Bags
37940 Bag Makers
37980 Bagworld
47982 Customize Solutions
66021 Labelle Gifts
82571 Rivers Garment
92491 Uniprint
93520 Ventura
Signs & Displays
30442 Above & Beyond Advertising Products
38196 Overnight Tablecovers
67620 Lion Circle Corp.
67841 LogoLinens
75209 Orbus Exhibit & Display Group
80228 Quinn
87188 Showdown Displays
89910 Stouse
93520 Ventura
94101 Ins'Tent Home of Vitabri
Sports & Cheering Products
30270 Aakron Line
39552 Bel Promo
42016 Brighter Promotions
45100 Chulani Promotional Products
47700 Crown/IMAGEN Brands
51197 ETS Express
55990 Garyline
57653 Gold Bond
57800 Gordon Sinclair
63549 Jornik Manufacturing Corp.
77280 Pepco Promotional
Stress Relievers
34415 Alpi Intl.
36730 Ariel Premium Supply
43650 Cameo Novelty & Pen Corp.
45100 Chulani Promotional Products
54100 Fields Manufacturing
79530 Prime Line
98409 WBPromotion
Sunglasses
42016 Brighter Promotions
43650 Cameo Novelty & Pen Corp.
45657 Pop! Promos
52710 Essef Distributors
54100 Fields Manufacturing
57371 Eyevertising
62190 Illini
89320 Starline USA
90807 Tekweld
Tech Accessories
34256 ALL-IN-ONE
37218 Athena Promo
49716 Digispec Visstun Counterpoint
56070 Gemline
61125 Hit Promotional Products
61966 HPG
62124 iClick
62660 Innovation Line
66887 Leed's
67837 Logoincluded
67866 Logomark/Valumark
73651 imprintID
79530 Prime Line
90305 Sweda Co.
90807 Tekweld
Towels & Robes
34063 alphabroder
57653 Gold Bond
66390 LarLu
70819 Metro Textile
79750 Pro Towels
90913 Terry Town
91605 Towel Specialties
95320 Wasatch Tees of Atlanta
Toys, Games & Stuffed Animals
34194 ALightPromos
34415 Alpi Intl.
36230 Anico Promotions
42016 Brighter Promotions
45100 Chulani Promotional Products
52710 Essef Distributors
54100 Fields Manufacturing
62190 Illini
63549 Jornik Manufacturing Corp.
79982 PMGOA
93751 Victory Tailgate
93990 Vitronic/IMAGEN Brands
Umbrellas
73882 Nexus Identity
75657 Pacific Thinker
76730 Peerless Umbrella Co.
89955 StrombergBrand
93990 Vitronic/IMAGEN Brands
94101 Ins'Tent Home of Vitabri
98875 Youth Promos
Uniforms
34063 alphabroder
51752 Edwards Garment Co.
84863 SanMar
86018 Scrub Authority
92125 Tri-Mountain
USB Drives
34256 ALL-IN-ONE
36722 Agraffes Innovation
37218 Athena Promo
53507 Factory Express Line
54579 Flash Drives Plus
57582 Global Promo
61005 Hirsch Gift
62124 iClick
67837 Logoincluded
73651 imprintID
74741 NVS Promo Designs
78150 Dimaggio-Pinnacle
90154 Sunjoy Group
98409 WBPromotion
98412 WristbandWholesale.com

Methodology

To determine finalists this year, Counselor examined multiple levels of Supplier Performance Ratings data in ESP, as well as clicks suppliers received for their products within specific categories. Finalists needed to have at least 15 distributor ratings, received at least a four-star rating overall throughout the past year, and been ranked among the top click-getters in their category in ESP. Winners were then chosen by distributors casting online votes.