A new business consulting firm is bringing together some well-known faces in the promotional products industry.

Exec to Coach, a business coaching firm dedicated to transforming small- and medium-sized enterprises, was recently launched by Ashley McCune, a former Counselor Power 50 member who stepped down from her role as president of Facilisgroup last year.

Ashley McCune, founder of Exec to Coach

McCune and the other veteran coaches on the team have collectively worked with more than 250 businesses, focusing on growth, strategy, execution and financial management. McCune, for example, was with software-as-a-service company Facilisgroup for nearly 16 years and drove its profitability up by 160%. She specializes in business development, marketing, strategic planning and operations.

Chuck Fandos, another former Counselor Power 50 member and the 2016 Counselor Person of the Year, is also part of the Exec to Coach team. Fandos has more than 30 years of experience, including 15 years as CEO of Facilisgroup. Prior to that, he co-founded GatewayCDI, which was sold to private equity and rebranded as Brand Addition. Fandos’ expertise includes new business development, company strategy and financial analysis.

Chris Sinclair, co-founder of Ontario-based Brand Blvd (asi/145124), offers experience in executive leadership, sales strategy and personal integration coaching.

David Nicholson, a former Counselor Power 50 member and the Counselor Person of the Year in 2013, spent many years as president of Counselor Top 40 supplier PCNA (asi/66887). He brings expertise in mergers and acquisitions, post-merger integration, executive leadership and global expansion.

Sheila Johnshoy has more than two decades of leadership in the promo industry, including serving as chief operating officer at Counselor Top 40 distributor Stran & Company (asi/337725). Her expertise includes business development, e-commerce, marketing, merchandising, strategic planning and operations.

“I’m excited to welcome this renowned group of business professionals to Exec to Coach,” McCune said. “This team brings a wealth of knowledge and a proven track record of success. Together, we’re here to help business leaders tackle their biggest challenges and unlock their true potential.”

Exec to Coach, based in St. Louis, MO, tailors its services for business leaders, placing a strong emphasis on strategic alignment. Each client is matched with a suitable coach to address individual needs.