Ingredients for a Best Place to Work: Stagnation and monotony are foreign concepts at Top 40 distributor Proforma (asi/300094). Jordan Sura, marketing communications manager, says Proforma people are constantly growing and challenging themselves in the pursuit of progress and excellence. While the work itself is exciting and challenging, it’s who the executive and support teams are working for and with that really drives them. “The strong, palpable sense of camaraderie that our shared mission of empowering our distributor owners instills in everyone means that very quickly co-workers become close friends,” Sura says.

Interaction at Proforma cuts across department and seniority, with staff members bringing the same sense of teamwork and level of motivation. “This attitude lends itself to innovation and progress,” says Sura, “because employees aren’t afraid to take risks or try new things when there’s such a robust support network behind them.” Collaboration, encouragement and innovation are woven into the fabric of the company, which has appeared 10 times on the Counselor Best Places to Work list.

Top Benefits & Perks: “In our recruiting efforts we often say that Proforma offers the opportunity to run a ‘lifestyle business,’” Sura says. It’s not surprising then that the sense of freedom and community resonates with the Proforma team. Employees have the choice of work set-up, with many working hybrid, some choosing to come to the office full time and others working virtually when they don’t live near a satellite office. Community impact is important too; the distributor holds holiday drives for Joshua House and Providence House, and sponsors and participates every year in Halloween in the Village, a community event for children in Davis Islands, FL.