Top 40 supplier ETS Express (asi/51197) announced that it has recently launched its first round of integration of PromoStandards – guidelines that enable industry members to improve customer experience, reduce transactional friction and effectively execute their digital strategy.

ETS has adopted the Inventory and Order Status standards, allowing distributors using PromoStandards to connect with ETS and gain live information to these two areas.

The company will continue to develop additional integration standards to broaden access to more information. For distributor customers not integrated to PromoStandards, similar information can be accessed via the ETS Express customer portal at portal.etsexpress.com.

Sharon Eyal, CEO of ETS Express, was recently named Counselor’s Person of the Year.

The PromoStandards initiative was founded by a collaboration of suppliers, distributors and service providers committed to using technology to reduce inefficiency. For more information regarding integration using PromoStandards, please visit promostandards.org.