See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

Terry Town Celebrates 35th Anniversary

The family-owned supplier has keyed in on product innovation/expansion, fostering strong internal culture and giving back.

Terry Town (asi/90913) is racking up the decades.

The San Diego, CA-based supplier of towels, blankets and more announced that it’s celebrating 35 years in business in 2023. Throughout Terry Town’s history, the company has been family owned – a key to the positive culture that has helped power success, executives said.

Terry Town employees

Terry Town employees enjoy a positive culture that thrives on collaboration and support, executives said. The embedded video can stay. Thank you.

“We’ve created a culture that thrives off collaboration, hard work and having each other’s back,” said Sy Ereren, owner, founder and president. “Being able to work with such talented colleagues has allowed us to grow to where we are today.”

Terry Town started in a small office in Placentia, CA. It now has two warehouses in San Diego. Over the years, the firm has expanded its product line beyond its staple beach towels and blankets to include products that range from travel accessories and home goods, to bags, scarves and spa wear.

Terry Town made this video to spotlight its values and history.

Terry Town has innovated within the promo space. For instance, it was a pioneer in edge-to-edge sublimation printing on towels and blankets in the merch market.

The firm’s good work has been recognized: Terry Town has earned more than 25 awards from different associations for product development and printing on textiles.

Terry Town has also placed a keen focus on corporate responsibility.

In 2021, for instance, the company launched a giveback program called Kindly. So far, Terry Town has donated more than $20,000 and partnered with worthy organizations like Fred Finch Youth & Family Services, World Central Kitchen, American Red Cross and Corazon de Vida.