January 11, 2019
Leed’s Expands CamelBak Product Line Offering
Leed’s (asi/66887), a subsidiary of Top 40 supplier Polyconcept North America (PCNA), has announced that it is expanding its CamelBak product offering for 2019. The supplier will carry backpacks as well as new drinkware styles from the popular retail brand.
Leed’s will begin carrying five CamelBak backpack styles in eight different colors for 2019. The styles include CamelBak Hydrobak, CamelBak Arete 18L Backpack, CamelBak Arete 22L Backpack, CamelBak Cloud Walker 18L Backpack and the CamelBak Coronado 15” Computer Backpack. These products will be available with multi-color decorating and can be shipped next day via the SureShip service.
“As a company, we are committed to bringing a variety of CamelBak styles into the promotional products industry,” Greg Williamson, president of CamelBak, said in a press release. “Through our brand partner Leed’s, we have total confidence that this line will continue to grow, which we are already seeing through the expansion into the bags category along with the expansion of the drinkware collection.”
Leed’s will also be offering additional drinkware styles including the CamelBak Eddy+ 25oz, CamelBak Chute Mag 32oz and the CamelBak Chute Mag Copper VSS 32oz. These products will also be available with multi-color decorating and can be shipped next day via the SureShip service.
“We have seen a very positive response to our CamelBak collection since launching select drinkware styles in October of 2018,” said Andrew Dickson, global category director at PCNA. “The line expansion will allow us to continue to provide our distributors with the innovative and popular retail pieces their customers are looking for.”
With reported 2017 North American promotional product revenue of $606.3 million, PCNA ranked third on Counselor’s latest list of the largest suppliers in the industry.