Top 40 supplier BIC Graphic (asi/40480) has announced a new, exclusive partnership with Grillight, a grilling accessories manufacturer. The relationship with BIC Graphic is the company’s first venture into the promotional products industry. The initial launch includes two different products from Grillight: an LED tool gift set and a magnetic apron.

“Barbecue and grilling accessories are extremely popular in the outdoor category right now,” Kelly Diomeda, BIC Graphic NA product manager for the outdoor & leisure category, said in a press release. “We’ve seen a significant increase in sales of our barbecue items over the last year, so partnering with Grillight seemed like a great fit. Their passion for designing innovative, problem solving products aligns well with our mission to provide distributors with the best brands in the business.”

Grillight tools eliminate the struggle of holding utensils, flashlights, plates and food while grilling in low light or smoky grill conditions. The company’s tools offer patented features like built-in LED flashlights with Ideal Illumination Technology, gravity lock tongs and magnetic aprons that are unique within the grilling accessories category. The line of solution-based products is designed to maximize function while still being stylish.

“After several years of significant growth in retail, we are excited to partner with the best in the business as we expand into the promotional products channel,” said Colton Knittig, president and co-founder of Grillight. “Grillight is excited to offer our premium, innovative products to BIC Graphic distributors and look forward to new exclusive offerings in the future.”

BIC Graphic NA will begin selling Grillight items to promotional products distributors on June 3. The partnership with Grillight marks the latest addition to BIC Graphic’s portfolio of nearly 70 brands.

Counselor ranks Florida-based BIC as the seventh largest supplier in the market with annual sales of greater than $300 million.