June 03, 2019
Reversible Jacket, Magnetic Pins Among the Merch At WWDC19
Apple’s annual conference for developers provides some of the tech industry’s most sought-after swag.
Apple’s World Wide Developer Conference (WWDC) is known for providing some of the coolest, most sought-after branded merchandise in the technology world. WWDC19, which kicked off Monday, is living up to the tradition of swag par excellence, according to social media feedback from developers.
WWDC 2019 Swag Includes Jacket, Magnetic Pins, Special T-Shirt for Scholarship Winners, and More https://t.co/ykHujLRLpZ by @rsgnl pic.twitter.com/HuaW3V3Ck8
— MacRumors.com (@MacRumors) June 2, 2019
Early this week, arriving attendees received conference-specific branded merch. It included a bomber jacket, magnetic pins, a special T-shirt for scholarship winners and more. The jackets have been a big hit thus far. Reversible, they can be worn as a plain bomber with a subtle WWDC logo printed on the chest. Or, wearers can flip them around to display a funky, all-over print that features Apple-specific artwork, including CEO Tim Cook’s Memoji.
Apple gifts WWDC 2019 attendees swag bag with reversible jacket, magnetic pins, more https://t.co/Dj8kD4uiF4 by @ChanceHMiller pic.twitter.com/dTSGOWF04W
— 9to5Mac.com (@9to5mac) June 2, 2019
The collection of pins, which can attach to the jacket or other products magnetically, include WWDC logos, national flags representing attending developers’ home countries, and a unique pin for WWDC scholarship recipients. Scholars will also be taking home a T-shirt that features the WWDC19 logo, which you can see in the tweet below.
Badged, t-shirted, and jacketed! The #WWDC19 jackets are *so* cool this year! pic.twitter.com/OZ2lY1ISWL
— Zach (@ WWDC) (@zachsimone) June 2, 2019
Certainly, the WWDC19 swag was getting some social media love.
Attending WWDC has been a dream of mine and it’s coming true this year. Thanks for the amazing welcome ❤️ #WWDC19 and this cool jacket too. pic.twitter.com/wE6kkLA8fi
— Hetal (@hetalv985) June 3, 2019
Badge + swag pickup at WWDC! This is the coolest jacket ever. I spotted @tim_cook in Memoji form! #WWDC #WWDC19 #WWDCScholars pic.twitter.com/90by8KwiH6
— Ethan Saadia 🛬 WWDC (@EthanSaadia) June 2, 2019
Excellent wwdc swag this year: reversible emoji lined bomber jackets (though would consider a trade from red to orange lined version) pic.twitter.com/B3DGR6FHj8
— Sam Williams @ WWDC (@stimply) June 2, 2019
Held since 1987, WWDC is an annual conference, usually hosted in San Jose, CA, where Apple showcases new software and technology to developers. As we said in writing about WWDC last year: Even at a conference focused on pioneering digital technology, tangible promotional products remain valuable, sought-after vehicles for brand enhancement, community building, and saying thanks.