The Image Group (asi/230069), a promo products distributor that surpassed $50 million in revenue in 2020, has hired a chief information officer to lead what the Ohio-headquartered firm described as its digital transformation strategy.

Brad Schlageter comes into the new role with a background that includes more than eight years as director of information management at Welltower, a Fortune 1000 real estate investment trust that invests in healthcare infrastructure.

Brad Schlageter

Schlageter’s past experience also includes being a manager at Accenture, a Fortune Global 500 company that provides consulting and processing services. He was also formerly a senior manager at Accretive Health, a revenue cycle management company servicing the healthcare market that’s now known as R1 RCM.

“Brad’s experience helping some of the largest companies gain competitive advantage through superior processes and technology will add exceptional value to our clients,” said Image Group CEO Jon Levine. “We believe that creative ideas and outstanding customer service, while essential for any business, are not enough to win the day. We must deliver a streamlined experience using technology. We are thrilled to welcome Brad.”

The Image Group says its clients include 25 of the largest senior living providers in the United States. “Brad’s experience in the senior living industry will help us further differentiate our senior living business, which has been our key growth driver over the last several years,” said Image Group President Zack Ottenstein.

Zack Ottenstein, president, and Jon Levine, CEO, The Image Group

Schlageter holds a BS in finance from Miami University. His MBA is from Loyola University of Chicago’s Graduate School of Business.

Founded in 1981, The Image Group is headquartered in Holland, OH, and serves clients through offices in Ann Arbor, MI, Cleveland, OH, and Richmond, VA.

The company has told ASI Media that it overcame the challenges of the COVID-19 pandemic and increased annual revenue by 44.8% year over year to $50.4 million in 2020.