New Kensington, PA-based Polyconcept North America (PCNA; 78897), the fourth largest supplier by revenue in the promotional products industry, has launched an online resource center to help industry distributors navigate the turmoil of the novel coronavirus crisis.

Located here, the microsite features information on sales strategies and insights on marketplace trends emerging in the coronavirus-disrupted world, including working remotely, virtual conferences and spending more time at home. Correlated to the coverage are curated product collections, special flyers, inspiration boards and social media images – all of which distributors can share with end-users.

“We’re committed to helping our customers succeed, especially during this challenging period for our industry,” said PCNA President David Nicholson. “These tools and content were designed to open new sales opportunities and provide our distributors with ideas to engage their clients around the key trends relevant in today’s world.”

With reported 2018 North American promotional product revenue of $654.1 million, PCNA ranked fourth on Counselor’s latest list of the largest suppliers in the industry.