Promo industry veteran Amanda Delaney has joined Houston-based supplier Hirsch Gift (asi/61005) as marketing manager.

“Amanda’s creativity is a tremendous asset to this industry, and we are fortunate to have a role for her that will capitalize on and further cultivate that creativity and her marketing acumen,” said Brittany Frase, national sales manager for Hirsch Gift.

Amanda Delaney, Hirsch Gift

Frase will continue to lead the overall sales and marketing team, the company told ASI Media, adding that Delaney will spearhead the marketing-specific arm.

Delaney has been in the promo products industry for 20 years. The early days of her career were on the distributor/decorator side of the business, but that changed when she joined Top 40 supplier SanMar (asi/84863) as a territory manager about 14 years ago.

Other roles include being a regional sales manager with former Top 40 firm IMAGEN Brands and a key account manager with supplier High Caliber Line (asi/43442), also previously on Counselor’s annual list of the 40 largest suppliers by revenue in promo.

For several years, Delaney has been a volunteer/mentor with Promo Kitchen, a volunteer-run nonprofit that focuses on education, community and more for the promotional products industry.

At Hirsch, Delaney replaces outgoing marketing manager Alex Vernon.

Founded in 2001, Hirsch Gifts provides an array of products that range from technology items and drinkware to awards/recognitions, writing instruments and bags. The firm’s product portfolio includes offerings from more than 50 retail brands.