The influx of retail brands into the promotional products market is continuing to quicken.

Hirsch Gift (asi/61005), a Houston-based promo products supplier, has partnered with Serene House, a brand that offers aroma diffusers, car diffusers, essential oils and more.

The Mist Ultrasonic Aroma Diffuser is one of the Serene House products that Hirsch Gift is offering. See more here.

Headquartered in Cherry Hill, NJ, Serene House products are carried at retailers that include Nordstrom, Bed Bath & Beyond, Urban Outfitters and Kohl’s.

“The brand is dedicated to developing personal air care products and fragrances that help improve its users’ sense of well-being through scent, sound and visual aesthetics,” Hirsch Gift said in a statement. “Serene House essential oil diffusers are manufactured in a company-owned factory, which allows for enhanced quality assurance, while all essential oils are sourced and assembled in the United States.”

Hirsch Gift will sell aroma diffusers from Serene House to the promotional products market.

“Serene House is the perfect complement to our family of brands, and a great addition to the growing personal health and wellness segment of the promotional products industry,” said Brittany Frase, national sales manager at Hirsch Gift.

Founded in 1998, Hirsch Gift is a family-owned company. The supplier has been a leader within the promo space when it comes to charitable outreach, something evidenced by company President Peter Hirsch winning the Bess Cohn Humanitarian of the Year Award in 2018.