Promo won 2022.

Last year, distributors collectively increased annual sales 11.4% to $25.8 billion. That’s according to ASI Research. The topline sales tally matched the all-time industry revenue record, which was set in 2019 – the last full pre-COVID year.

In this Promo Insiders, ASI Sr. Executive Director of Research & Corporate Marketing Nate Kucsma and ASI Media News Director Christopher Ruvo delve into the 2022 performance, sharing the stats and insights that speak to what drove the impressive increase, how distributors of different revenue sizes fared, top markets, industry confidence, the 2023 outlook, and key trends.