The promotional products industry’s all-important Q4 holiday season sales crunch is commencing – and there are a lot of questions.

Will suppliers be better this year on inventory levels and production times? What products and markets are hot? What selling strategies and best practices can distributors use to have the most success?

ASI Media editors Christopher Ruvo and Sara Lavenduski spoke with leaders across the promo products market for answers to those questions and more. In this Promo Insiders podcast, they share what they learned. Encouragingly, there’s more good news than you may expect, and there are prospects for a truly strong fourth quarter for the industry.