Talking 7-Figure Sales With ASI Media’s Distributor Up-and-Comer of the Year

Rielly Troyer of Proforma Printhouse (asi/491465) is a promo products-selling whiz kid who generated over $1 million in annual revenue at just 23 years old.

Promo Insiders 5/23/2024

No one could ever accuse Rielly Troyer of lacking direction or drive.

The director of business development at Michigan-based Proforma Printhouse (asi/491465) always knew he wanted to go into sales. And boy did he ever: In his second full year in sales in the print and promotional products business, Troyer generated more than seven figures in personal revenue. The stellar performance helped him be named ASI Media’s 2024 Up-and-Comer Distributor Salesperson of the Year Award.

In this Promo Insiders discussion with ASI Media’s Christopher Ruvo, Troyer offers insights into how he’s engineered success so early in his promo career. He talks everything from selling style and strategic client targeting, to inspiring case studies.

“There are so many good things,” says Troyer, “that can come from this industry.”

ASI · Promo Insiders: Talking 7-Figure Sales With ASI Media’s Distributor Up-And-Comer Of The Year

Podcast Chapters

0:45: Family Ties: How Troyer got involved in promo.
2:04: Seven-figure sales in just his second year in the business.
5:05: Leveraging a youthful perspective.
6:58: Troyer’s selling style – and why it works.
8:29: Targeting clients strategically.
9:43: Inspiring case studies.
13:08: Advice to Gen Z regarding success and promo.