See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

This Week’s New Suppliers: The Perfect Gift
This Week’s New Suppliers: The Perfect Gift
Web Exclusive

Discover creative products from new ASI suppliers.

Increase Q4 Sales: Top Hard Goods for Holiday Sales
Increase Q4 Sales: Top Hard Goods for Holiday Sales
Web Exclusive

It's time to make your list and check it twice!  We've got the hard goods you should...

Behind the Scenes: The Magic Behind Marketing Promotional Apparel

Lights, camera, action ... quiet on the...


Q4 Apparel Trends & What to Know for Next Year

Premium apparel blanks supplier Next...


Apparel Holiday “Stockings” (Not The Kind You Think)

It's that time of year already ... where...

The Comprehensive Print & Promo Holiday Gift Guide
The Comprehensive Print & Promo Holiday Gift Guide
Web Exclusive

It's time to help your clients spread seasonal cheer and shore up strong business...

Helpful Stress Relievers
Helpful Stress Relievers
Advantages

They not only allow for the release of tension but can also aid in deepening users’ focus.

Promotions Planner: Winter Brainstorming
Promotions Planner: Winter Brainstorming
Web Exclusive

Start presenting ideas to clients for campaigns centered on February observances.

Q&A: Why a Strong Professional Network Needs ‘Weak Ties’
Q&A: Why a Strong Professional Network Needs ‘Weak Ties’
Web Exclusive

A recent study of LinkedIn data found that the weakest ties between people had the grea...

This Week’s New Suppliers: Bringing Back the Basics

Discover creative products from new ASI su...


End-of-Year Apparel Gift Guide: Premium Retail Brands That Impress

Holiday apparel  is meant to impress,...


The Blueprint to Improving Promo’s Convoluted Order Process

Miscommunications, lack of updates, incomp...

How to Change the Industry’s ‘Brandfill’ Reputation

By collectively improving and better demon...


Can the Promo Industry Go Plastic Free?

Seemingly impossible, there are ways the i...


From Trained Raccoons to Private Islands: 3 Offbeat Sustainability Initiatives

Brands are going to extremes to show off t...

The Path to Getting Out of China
The Path to Getting Out of China
Web Exclusive

Even as the practice of diversified sourcing spreads, the path out of China remains a l...

Phillies Fans Set a Merch-Buying Record After Reaching World Series
Phillies Fans Set a Merch-Buying Record After Reaching World Series
Web Exclusive

The club’s rabid fan base purchased team-branded pennant-clinching/World Series gear at...

Use These Ideas From the World’s Biggest Companies to Improve Diversity
Use These Ideas From the World’s Biggest Companies to Improve Diversity
Web Exclusive

The promo industry needs to boost its diversity record. These successful ideas from com...

This Week’s New Suppliers: Branding Like a Boss
This Week’s New Suppliers: Branding Like a Boss
Web Exclusive

Discover creative products from new ASI suppliers.

DTF Transfers: See What All the Buzz Is About
DTF Transfers: See What All the Buzz Is About
Web Exclusive

If you're tuned into decorating apparel, you've probably heard about direct-to-film...

3 Tips for Job Seekers as Pay Transparency Movement Grows
3 Tips for Job Seekers as Pay Transparency Movement Grows
Web Exclusive

A New York City law making it mandatory for employers to share wages in postings goes i...