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Strategy

3 Tips On How To Transition To The Promo Industry
3 Tips On How To Transition To The Promo Industry
Advantages

People with sales experience from other industries can succeed in promo products - so...

Fashion Forwards: 'Shorts Suit' Trend Adds Fuel to NBA Rivalry
Fashion Forwards: 'Shorts Suit' Trend Adds Fuel to NBA Rivalry
Web Exclusive

Things are getting heated on the court between the Cleveland Cavaliers and the Golden...

6 Apparel Prints & Pattern Trends to Watch

Do you know what's haute for promo...


There’s A Ton of World Cup 2018 Branded Merchandise and Promotional Products

In two weeks, the 2018 World Cup will...


Wearables News Briefs – June 2018

Cintas  (asi/162167), a Top 40...

Uncommon Awareness Items
Uncommon Awareness Items
Advantages

Pro tip: Look to donate both awareness products and your time to a cause in need. Not...

6 Opportunities For Promotional Print Sales
6 Opportunities For Promotional Print Sales
Web Exclusive

First thing's first: What is promotional printing? It's simple: Printed marketing...

Expert Secrets: Communication is the Key to a Successful Family Business
Expert Secrets: Communication is the Key to a Successful Family Business
Web Exclusive

In this two-minute video, Dr. Steve Treat, ASI Show speaker, senior therapist and...

6 Markets For Tech You're Already Selling To
6 Markets For Tech You're Already Selling To
Web Exclusive

When pitching promo products, it's important to highlight useful and relevant items....

Q&A: The Value of Handcrafted Branded Merch

Chelsea van der Meer is the founder,...


T-Shirt Brand Could “Drastically Alter the Future of Fashion”

A new basics T-Shirt brand is set to...


Promo Talk: Nissin Shah, Rhombus Canvas

Candid opinions from industry pros.

Souvenir Apparel Across The States

Did you know, the U.S. sales of gift,...


Decorators’ Nightmare Scenarios – Solved!

We have the answers to the burning questio...


Designer Shirt Gives New Meaning to Idea of Layering

Luxury fashion brand Balenciaga just...

How To Sell Apparel That Appeals To Millennials
How To Sell Apparel That Appeals To Millennials
Web Exclusive

Millennials influence a lot more than social media and the popularity of avocado...

How To Capture High-End Clients: The Product You Need To Know
How To Capture High-End Clients: The Product You Need To Know
Web Exclusive

High-end (aka high-spend) clients are the holy grail of customers, but capturing...

Q&A: Why Decorators Need Online Design Tools
Q&A: Why Decorators Need Online Design Tools
Wearables

Many apparel decorators and distributors worry about how they can compete with...

Distributors, Decorators Share Business Fears
Distributors, Decorators Share Business Fears
Wearables

As a small-business owner, what are some of your biggest fears? We checked in with...

Pepsi Has A New Promo Products-Fueled Rewards Program
Pepsi Has A New Promo Products-Fueled Rewards Program
Web Exclusive

Once upon a time, Pepsi was the choice of a new generation. Now, the soft...

Promotional Products and the #RedforEd Movement
Promotional Products and the #RedforEd Movement
Web Exclusive

Teachers are seeing red - and they want the public and politicians to do so too. In...