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Strategy

Joe’s Promo Picks: Self-Care Gifts
Joe’s Promo Picks: Self-Care Gifts
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The items here are perfect for enjoying a little R&R.

6 Tips for Sustainable Rebranding Efforts
6 Tips for Sustainable Rebranding Efforts
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It’s a given that companies occasionally want to refresh their brand identity. When tha...

Classic White Tank Top ‘Is the Hero of Your Outfit’

Perfect as a standalone or for layering, c...


Woodchuck USA Plants 3 Million Trees

The St. Paul, MN-based supplier plants a t...


Decorating Equipment Roundup: DTG, Laser Engraving & More

In the market for new equipment to expand ...

This Week’s New Suppliers: Household Favorites
This Week’s New Suppliers: Household Favorites
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Discover creative products from new ASI suppliers.

Survey: Mental Health Deteriorates Among American Professionals
Survey: Mental Health Deteriorates Among American Professionals
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A study from The Conference Board, a think tank, offers insights into the mental health...

Joe’s Promo Picks: Event Giveaways
Joe’s Promo Picks: Event Giveaways
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The items featured here are ideal for distribution at shows to drive booth traffic.

New Product Alert: 6 Target Customers for One-of-a-Kind Drinkware
New Product Alert: 6 Target Customers for One-of-a-Kind Drinkware
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Tired of showing clients the same ole' tumblers and thermoses? It's time to mix it up...

Boost Your Sustainability Knowledge With These Classes

ASI University offers an array of webinars...


Tech Roundup: The Race for Augmented Reality

Meta, Google and Snap are among the many c...


Festivals, Sports & Concerts: The Return of Large-Scale Events

After two years of postponements, cancella...

This Week’s New Suppliers: Promo Opportunities

Discover creative products from new ASI su...


The Campaign: An Earth Day Mailer for Ralph Lauren

Edna Hall of Harper + Scott spearheaded th...


Editor’s Picks Showcase: Practical Multifunctional Pens

The traditional pen is a favorite among en...

Podcast: How to Supercharge the Sales Process With Better Apparel Decoration
Podcast: How to Supercharge the Sales Process With Better Apparel Decoration
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Imagine what the impact on your distributorship would be if you could say "yes" to...

Promotions Planner: Last of Summer Sun
Promotions Planner: Last of Summer Sun
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Start presenting ideas to clients for promotions centered on August observances.

Q&A: Program Aims to Drive Forced Labor Out of Cotton Production
Q&A: Program Aims to Drive Forced Labor Out of Cotton Production
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Patricia Jurewicz, CEO of the Responsible Sourcing Network, explains how her nonprofit’...

Infographic: A Growing Interest in Sustainable Products
Infographic: A Growing Interest in Sustainable Products
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Across generations, consumers have been seeking out and spending more on sustainable an...

This Week’s New Suppliers: Everyday Goodies
This Week’s New Suppliers: Everyday Goodies
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Discover creative products from new ASI suppliers.

Mid-Year Review: 10 Drinkware Styles In High Demand
Mid-Year Review: 10 Drinkware Styles In High Demand
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Drinkware is always in high demand - but do you know which specific styles are...