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Strategy

Timeless Calendars
Timeless Calendars
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End-buyers can harness the power of 365 days of advertising.

Distributor Pro Tips: How to Differentiate Your Offerings & Exceed Expectations
Distributor Pro Tips: How to Differentiate Your Offerings & Exceed Expectations
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With businesses back open and events kicking into high gear, competition is fierce...

Kitting Made Easy: Create Custom Mailers in 5 Simple Steps

Kitting is the promo tactic you need to...


Gift Guide: Hot Products for the 2021 Holiday Season

Companies are eyeing several standout cate...


USA-Made Gifts Emerge as Alternative to Supply Chain Woes

As disruption in the overseas supply chain...

Holiday Showcases: Crowd-Pleasing Gifts for Q4
Holiday Showcases: Crowd-Pleasing Gifts for Q4
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This is the time of year to wow customers and reward workers. Here are top picks for fo...

Marketing is the New Sales (Part 1)
Marketing is the New Sales (Part 1)
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One danger in running a business post-pandemic - alongside massive supply...

The Top 100 ESP Searches
The Top 100 ESP Searches
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This ongoing project – updated with Q2 results – spotlights the promotional products th...

ASI Awards $1,000 Industry Intern Scholarship
ASI Awards $1,000 Industry Intern Scholarship
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ASI recently announced it has awarded Elizabeth (Ellie) Pickford, a sophomore at the...

Promotions Planner: Feel-Good Campaigns

Start presenting ideas to clients for prom...


Cheering Holiday & Seasonal Products

’Tis the season for items on your client’s...


Homebuilding Market Faces Challenges

Sentiment among builders is falling due to...

This Week’s New Suppliers: Built to Last

Discover creative products from new ASI su...


How to Spot an Order Red Flag

A few careful checks can stop an order sca...


Podcast: Plan Now for 2021 Holiday Sales - Top Apparel Picks & Trends

The end of the year will be here before...

Corporate Gifting Platform Lets Recipients Choose Items
Corporate Gifting Platform Lets Recipients Choose Items
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A build-your-own snack box service that launched during the pandemic is expanding into ...

Introducing The Perry Ellis Apparel Collection
Introducing The Perry Ellis Apparel Collection
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The apparel supplier you know and love is proud to announce the launch of their...

This Week’s New Suppliers: Standout Promos
This Week’s New Suppliers: Standout Promos
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Discover creative products from new ASI suppliers.

Five Tips for Selling Private-Label Apparel
Five Tips for Selling Private-Label Apparel
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TikTok entrepreneurs have helped spur interest in relabeled clothing for branded merch ...

High-Performing Fleece & Sweatshirts
High-Performing Fleece & Sweatshirts
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These classic items are ideal for the cold weather on the way to early morning college ...

A Look at Live Events
A Look at Live Events
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As people gather again for ball games and conventions, promo remains an integral part o...