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Strategy

Trend Spotter: Glow-in-the-Dark Prints
Trend Spotter: Glow-in-the-Dark Prints
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The look is featured in a new collab between HyperX and Champion.

Handy Gym & Duffel Bags
Handy Gym & Duffel Bags
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Gyms across the country are reopening, and they would do well to offer “welcome back” d...

Milwaukee Embraces ESPN’s ‘Terrible City’ Insult With Branded Shirt

The Bucks are in the NBA Finals – an unexc...


Tropical Storm Elsa Updates

Tropical Storm Elsa is gaining strength...


Lively Team Spirit Products

Sports are back, which means schools and t...

Unique USA-Made Products
Unique USA-Made Products
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Domestic production is becoming a non-negotiable for many firms and organizations, incl...

This Week’s New Suppliers: Promo Essentials
This Week’s New Suppliers: Promo Essentials
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Amber Promo Inc. (asi/34931) 30-oz. Stainless-Steel Insulated Tumbler With...

Tie-Dye, Oversized Apparel Popular on Campus
Tie-Dye, Oversized Apparel Popular on Campus
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As colleges and universities return in full capacity, the promo industry is seeing a bo...

Foster Connection With Virtual Colleagues
Foster Connection With Virtual Colleagues
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For those continuing to work remotely, here’s how to keep – and even strengthen – bonds...

How to Handle a Ransomware Attack in Progress

Mike Pfeiffer of American Solutions for Bu...


Promo in the Wild Returns for Second Summer

The award-winning social media campaign hi...


Promo Talk: Dan Ahern, Fog City Marketing

The senior manager of client services gets...

5 Reasons to Switch to a New Distributor Organization

Distributor networks can be extremely...


Create Memorable Mo-Mints: 5 Branding Benefits of Custom-Wrapped Candy

Businesses are finally back open and...


New Equipment, Software for Apparel Decorators

A compact dye sublimation printer and cust...

Diversify Your Products & Double Your Revenue Streams in 4 Easy Steps
Diversify Your Products & Double Your Revenue Streams in 4 Easy Steps
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If you sell only traditional promo and not full-color printing, you're missing out on...

This Week’s New Suppliers: High-End Products
This Week’s New Suppliers: High-End Products
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Discover creative products from new ASI suppliers.

Accessible Lanyards
Accessible Lanyards
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They’re a mainstay at trade shows, corporate offices and schools. They can also be used...

Camping, Outdoor Activities Trend This Summer
Camping, Outdoor Activities Trend This Summer
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There are plenty of opportunities for promo as the travel industry rebounds.

Nike’s ‘Swoosh’ Tops Most Iconic Logos Study
Nike’s ‘Swoosh’ Tops Most Iconic Logos Study
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Top 40 promo distributor 4imprint commissioned the survey.

Promotions Planner: Shared Causes
Promotions Planner: Shared Causes
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October is an ideal time to help organizations promote unity around common objectives.