Heat Transfer Vinyl (HTV) is an effective, affordable method for promotional product distributors to add in-house apparel decoration. This technique offers versatility and ease of use, making it suitable for low- to high-volume projects. With simple equipment and a relatively low start-up cost, HTV allows companies to expand their offerings into the high-demand promotional apparel market.

1. Low Start-up Cost: Basic HTV setup requires minimal investment in tools like a cutter, heat press, and weeding tools, making it accessible for small operations.
   
   
2. Versatile Application: HTV can be applied to various apparel items, from T-shirts to accessories, and can add last-minute logos or sponsor branding.
   
   
3. Scalable for High Volume: Printable HTV options allow for full-color, high-resolution designs, making HTV suitable for both small and large orders.
   
   
4. Educational Investment: Distributors should develop expertise in HTV materials, equipment and apparel types to manage diverse projects successfully.
   
   
5. Promotional Value: With apparel consistently leading promotional product categories, HTV helps distributors meet high demand while expanding their market reach into corporate and workwear.

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