The Counselor Awards are the most prestigious awards program in the promo products industry, recognizing the professionals who are pushing boundaries and leading their companies to success.

If you know of a worthy candidate or candidates for the 2024 Counselor Awards, email your nominations for the categories below, including details about each nominee, to Managing Editor Joan Chaykin at jchaykin@asicentral.com by February 29, 2024.

Nominate a promo pro now for these categories, including our new award for Sustainability Advocate of the Year:

Person of the Year – Presented to a trailblazer who has made a significant impact on the industry over the past year and whose influence will continue to increase in coming years.

International Person of the Year – Presented to an individual who has significantly contributed to increasing international business activity and relationships within the industry.

Entrepreneur of the Year (Supplier & Distributor) – Presented to an industry practitioner who has exemplified the entrepreneurial spirit by achieving notable growth – via new products, creative marketing campaigns or acquisition.

Woman of Distinction – Presented to a woman who has made a positive mark in the industry through her business acumen, mentoring and leadership abilities.

Family Business of the Year (Supplier & Distributor) – Presented to a growing company that has successfully transitioned to at least the second generation of business management.

Lifetime Achievement Award – Presented to an individual who has a strong passion for the promotional products profession and who has been an ongoing source of ideas, energy and encouragement of people in the business as well as newcomers to the industry.

Bess Cohn Humanitarian Award – Presented to an individual who is committed to helping others through charitable measures or volunteerism.

*NEW AWARD* Sustainability Advocate of the Year (Supplier & Distributor) – Presented to a company that has made measurable strides in making a positive impact through its environmental initiatives, with metrics showing dedication and commitment to sustainable business practices (use of solar power, types of promo campaigns created for clients, etc.), eco-friendly products & packaging, and other green initiatives.

And be sure to check out the 2023 Counselor Awards recipients.