The ASI Ad Impressions Study was first launched in 2006 by ASI’s research team to give our members powerful data that proves what we already know – that ADVERTISING SPECIALTIES are one of the most high-impact, cost-effective advertising mediums around.

According to the 2016 study, more than 1 in 3 U.S. consumers age 65 and older owns a promotional umbrella, the highest percentage of any age group.

To read the entire 2016 Global Advertising Specialties Impressions Study, click here.